Becoming a smartphone manufacturer is not difficult.

Screen, camera, battery and other components can be purchased, and the Android operating system is available for free.

The factories that produce cell phones to order are located in Shenzhen, China.

It works just as easily with an electric car.

Xiaomi wants to demonstrate it.

The aim is to build a “dream car” that is comparable to Tesla and Porsche.

Reality is the SU7 prototype, which was presented in Europe for the first time at the Mobile World Congress.

It is conceivable that this limousine is not a one-off show, but could go into series production.

After all, the Chinese have already invested ten billion dollars in research and development over the past three years, and 3,000 employees are expected to put the SU7 on the road.

And Xiaomi knows how to make and sell products.

In addition to smartphones, the company has vacuum cleaner robots, hot air fryers, e-scooters, headphones, tablets and others in its portfolio.

Now, none of this is a guarantee of success with an electric car.

A few years ago, Dyson was similar to Xiaomi with its car.

When it came to production and marketing, the management put the brakes on and pushed the electric car to the scrapyard.

It was probably foreseeable that there wasn't enough profit to be made from it.

As with Dyson, the electric car is a top priority at Xiaomi.

Founder Lei Jun focuses almost exclusively on his favorite project.

So that this doesn't go against the wall, Xiaomi is initially focusing on the Chinese market.

However, success in your home country is no guarantee of a top position in the global market.

Xiaomi proves that this is not necessarily needed with its smartphones, which are more successful worldwide than at home.