The adjective "bold" is the most used on TikTok to describe this new make-up gesture that has gone viral. The craze is such that the hashtag #purpleblush already has more than 60 million views on the Chinese social network, and it is without counting on its derivatives that are multiplying around this trend.

The advantages of purple on makeup

On the rendering side, unsurprisingly, it is the strong, pigmented character of the purple blush that prevails, but this is not the only advantage, according to TikTok followers. The "purple blush" would offer a good glow effect even more convincing than the classic blush, and, not negligible. In addition, it would suit absolutely all skin tones. Be careful, however, to choose the right declination of purple for the desired rendering, understand lighter for the lightest skin tones. It is then applied as a banal blush, on the cheekbones, the difference is that it adds ten times more pep's to the makeup.


@sarah_wolak

Replying to @sofie_09_0 you know how i feel about a purple blush!!!! #aboutfaceblush

♬ original sound - Sarah🦋

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Purple, a color repopularized thanks to social networks

While some tiktokers take credit for highlighting this beauty trend, it should be noted that it is nothing innovative ... Some celebrities, like Rihanna, have even adopted it for many years. Many renowned influencers have already experimented and adopted this most original trend, starting with the Americans Mikayla Nogueira, Sarah Wolak, and Aidette Cancino, who have largely contributed to popularizing it. The advantage of this trick lies in its simplicity, since it does not require any particular technique except that of knowing how to apply blush. It will be understood, only the shade of the product changes, so it is necessary to invest in a new purple blush, lavender, lilac, mauve, eggplant, or possibly plum, before testing this new beauty routine.

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