• After fake news images, it is fake audios imitating personalities that circulate. One of them has accumulated more than three million views on TikTok. He makes outrageous remarks to the American singer Taylor Swift, without clearly indicating that it is a fake.
  • In February, it was a fake interview between Canadian Prime Minister Justin Trudeau and American podcaster Joe Reagan that made headlines, because of the quality of the voices. There, the creators had been transparent about their use of artificial intelligence.
  • The software used to create this fake interview has put in place safeguards, not always respected by Internet users.

"It's creepy, for a second I thought it was authentic," exclaims one user. "This voice in artificial intelligence is going to be taken out of context and used against her [Taylor Swift]," warns another. The purpose of their alarms? A video that has been viewed more than 3.5 million times on TikTok, since its publication by an anonymous account four days ago.


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♬ Original Sound - Maddy ✿

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Against the backdrop of images of Taylor Swift, we hear a voice similar to that of the American singer say: "I don't care if my tickets are more than a thousand dollars. I don't do concerts for the poor. An allusion to the fiasco of the sale of tickets for the artist's concert tickets in mid-November. Fans had to go through the Ticketmaster platform, which had experienced many bugs, preventing many of them from accessing it. The price of tickets then soared on resale sites. The sale was eventually cancelled.

Taylor Swift had returned to the debacle in an Instagram story, expressing consideration for her fans, contrary to what the TikTok video says.


It's hard to imagine Taylor Swift, who takes care of her communication, letting go of such remarks. There is no trace of such a recent statement by the singer. These words were created by artificial intelligence, says another user on TikTok, who claims to be the creator of this sound. There are indeed several videos on his account where he makes remarks to the artificial intelligence with the voice of Taylor Swift. Why did he do it? At the time of writing, this user had not responded to our requests, as well as Universal Music, Taylor Swift's record company.

As several netizens pointed out in the comments, the viral video has the potential to deceive, given the sound quality of the artificial voice. The user who has accumulated millions of views with this video maintains the confusion, writing in caption: "You heard it", implying that it is indeed the singer, then indicates that it is a modification using the hashtag #edit in caption, among other hashtags.

Artificial intelligence opens up many creative possibilities: on February 8, David Guetta used artificial intelligence to imitate Eminem's voice in concert. By posting the images on YouTube, the French DJ had clearly indicated it, thus avoiding passing bladders for lanterns.

In February, it was a fake interview between Canadian Prime Minister Justin Trudeau and American podcaster Joe Reagan that made headlines. The quality of the voices had also been noticed, but the dialogue, improbable, removed any doubt about the veracity of the interview. The YouTube channel that posted this fake exchange had also clearly indicated that it had been created with artificial intelligence.

The software used to make this fake interview puts in place some safeguards: the files used to reproduce a voice must belong to the one who uses them. A barrier easily crossed by some Internet users.

  • Fake Off
  • Taylor Swift
  • Artificial Intelligence (AI)
  • TikTok
  • By the Web
  • Fact checking
  • Tech