Xinjiang has a diverse topography and landforms, with large areas of grasslands, Gobi, deserts, snow-capped mountains and lakes. There are 56 kinds of tourism resources, accounting for 93% of the country's tourism resources.
Xinjiang also has a rich cultural history, diverse folk culture and cuisine, and an open and inclusive tourism atmosphere. Self-driving tourism has become an important form of modern tourism, and has also played a positive role in promoting the development of Xinjiang's tourism industry.