Penelope Cruz is an ambassador of the'maison'; Chanel since 2018. In her public appearances she shows off the looks presented by Virginie Viard.
The relationship of the Spanish actress with the brand goes back a long way. She was the muse of Karl Lagerfeld, predecessor of Viard, to whom she paid tribute by parading for the firm when they presented the last collection of the kaiser of fashion before he died. Therefore, the 'tweed', minidresses and logomania usually define the styles of the interpreter.