In the first quarter of 2023, online movies ushered in a good start, Maoyan Professional Edition and iQiyi Cloud Cinema box office data shows. Of the 3 movies screened in the first three months of this year, about 95 have a box office of more than 12 million, including 9 member-divided online movies and 3 cloud cinema premiere films.
There are various indications that online movies are moving from "improving quality and reducing quantity" to a new stage of "high-quality development"