The Century of Video Games (Arpa) explains why video games deserve the media attention that other cultural manifestations, such as books, receive. Video games are like a kind of bubbling magma that, if it is not going to displace other forms of culture, it is going to share many aspects.
Many do not understand that it is no longer an entertainment, but implies attention, dedication, demand. A lot of people don't have time to play. One of the social changes is that children now need spaces outside the adults where they can clear their knees.