Strong and good results are expected in the hospitality industry in the country during the period from May to September 2023

Deutsche Hospitality: The UAE has established itself as a global hub for the tourism and entertainment industry

  • The UAE has some of the world's top tourist attractions such as Burj Khalifa, Museum of the Future, Louvre Abu Dhabi and Dubai Museum. WAM

  • Siegfried Nerhouse: "The innovative thinking ahead of the UAE has contributed significantly to the flow of international tourists."


Siegfried Nierhaus, Vice President of Deutsche Hospitality Group in the Middle East, said that the UAE has become a global hub for the tourism, hospitality and leisure industry by launching initiatives and strategies that support the growth of the sector, and pumping huge investments over the past years.

He added to the Emirates News Agency that the UAE has positioned itself as a major player in the tourism and hospitality sectors in the region, having succeeded in consolidating its position as a preferred destination for work, tourism and entertainment, noting that the innovative future thinking of the country has contributed significantly to the flow of international tourists.

Nierhouse explained that the country's strategic location as an international transit hub linking East and West, through advanced airports and a global aviation fleet, has made it a preferred destination for travelers from all over the world, in addition to the availability of assets, tourist attractions and advanced infrastructure, as the country is famous for its luxury resorts, stunning architecture, and cultural heritage.

He said the UAE has some of the best tourist attractions in the world, including the Burj Khalifa, the Louvre Abu Dhabi, the Dubai Museum and the Museum of the Future.

He stressed that the UAE has a great opportunity to promote sustainable tourism by highlighting the opportunities available in ecotourism, in conjunction with the COP28 conference before the end of this year, where the UAE can become a leading destination for travelers looking for environmentally friendly tourism offers.

He said that the corporation has many projects in the pipeline in the GCC, especially in the UAE, where its regional operating portfolio consists of 1531,500 rooms in four Gulf countries, with the UAE acquiring three hotels with more than <> rooms.

"The trend in general is very positive in the UAE, and we believe that during the period from May to September, we will see strong and good results in the hospitality industry in the country," he said.

Nerhouse predicted that the fourth quarter of this year will witness demand for hotel rooms in the UAE, in light of a very busy season in conjunction with the hosting of «COP28», which will bring great interest and a remarkable influx of visitors and tourists.