«Emirates Airlines». 4 decades of flying in the atmosphere of excellence and leadership

Ahmed bin Saeed: The inspiring leadership of Mohammed bin Rashid has made Dubai's institutions not recognize the word "impossible"

  • Ahmed bin Saeed: "Winning, triumph and success are the most present words in the Dubai dictionary."

  • Emirates Airlines is today one of the largest and most important airlines in the world. From the source


The passion for excellence and leadership that characterized the thought and approach of His Highness Sheikh Mohammed bin Rashid Al Maktoum, Vice President and Prime Minister of the UAE and Ruler of Dubai, since early in his assumption of the Crown Prince in the Emirate of Dubai, is the broad title of the achievements with which Dubai has achieved its global position, as His Highness wanted this city located on the shores of the Arabian Gulf, to have a model for rapidly developing global cities, which was thanks to the vision and follow-up of His Highness, and his keenness to launch mega projects that At the time of its launch, it exceeded expectations, to the extent that some doubted its feasibility and value, oblivious to the great global status of these projects, including Emirates Airlines, which is today one of the largest and most important airlines in the world.

His Highness Sheikh Ahmed bin Saeed Al Maktoum, President of the Dubai Civil Aviation Authority, Chairman and Chief Executive of Emirates Airline and Group, said: "The inspiring leadership of His Highness Sheikh Mohammed bin Rashid Al Maktoum has made Dubai's institutions, whether from the private or government sector, in a constant race in the field of excellence, not recognizing the word 'impossible', but rather erased it from the dictionary of its vocabulary, so that winning, victory and success are the most present words in Dubai's dictionary, and the guide for everyone who lives on its land. Towards a promising and promising future that strives to be an influential partner in its making."

His Highness Sheikh Ahmed bin Saeed recalls the early days of the launch of «Emirates Airline», referring to what His Highness Sheikh Mohammed bin Rashid Al Maktoum, the owner of the idea of its establishment, stated in his book «My Story», in which he devoted a chapter entitled «Airline in Dubai», about the approach established by Sheikh Mohammed bin Rashid to «Emirates Airlines» from its first day, even before the first flight took off, an approach based on fair competition, away from any advantages that protect the nascent company from Global competitors.

Record results

The Emirates Group, which includes Emirates Airline and dnata, announced its record results for the financial year (2022-2023), providing the world with new proof that the solid foundation on which the modern renaissance of Dubai was based is the guarantee that ensures that it overcomes all difficulties and obstacles, and enables it to jump over challenges, no matter how great.

Emirates Airline dazzled the world with record results, despite the effects of the Corona pandemic crisis on the aviation industry in the world, which the aviation sector was one of the most affected sectors.

Emirates and dnata reported significant revenue increases as air transport and travel expanded, following the removal of almost all pandemic-related restrictions around the world.

Emirates Group's profit reached AED 10.9 billion ($119 billion), while the Group's revenue reached AED 8.32 billion ($6.81 billion), up 42 per cent from the previous year's results. The Group's cash balances stood at AED 5.11 billion (US$ 6.65 billion), the highest ever, a growth of <>% over the previous year.

New stage

As Dubai enters a new development phase at the beginning of this year, its features have set an ambitious plan included in the "Dubai Economic Agenda D33" with its goals that seek to double the size of Dubai's economy, and make it one of the three largest economic cities in the world, and one of the three most important global destinations for visitors in the fields of specialized tourism and business by 2033, Emirates Airline will have a tangible contribution to achieving these ambitious goals, with its clear strategy and flexibility in dealing with global changes, which enabled it to maintain its position among the The world's largest airlines.

Since His Highness Sheikh Mohammed bin Rashid Al Maktoum, in 1984, then Minister of Defense of the UAE, ordered the development of an airline for Dubai, where the plan was prepared and the precious name "Emirates" was chosen to decorate the promising airlines before the end of that year, to launch its first flights on October 25, 1985, with two chartered aircraft of the model «Boeing 737», and «Airbus 300 B4», without any support In 1987, it acquired the company's first aircraft, the Airbus A310-304, growing its destinations in five years to 14 destinations.


In 1992, Emirates ordered seven Boeing 777 aircraft, with seven options, to restore confidence in the industry, which was severely damaged by the first Gulf War.

In early 2018, Emirates Airlines announced a huge deal with Airbus worth $ 16 billion to buy 36 Airbus A380 superjumbos, including 20 confirmed order aircraft, and 16 "rights option" aircraft, as the international media described this deal at the time as "saving" Airbus superjumbos, while Emirates is today the largest operator of the Airbus A380 model in the world, as the carrier currently operates 85 aircraft of this model within its fleet, while The number is expected to rise to 95 by the end of the current fiscal year, in March.

In 2005, Emirates made history by ordering 42 Boeing 777s in a deal worth $9.7 billion, the largest order for Boeing 777s ever at the time, and today Emirates is the world's largest operator of this type of Boeing aircraft.

Emirates Airline and Dubai Airports have also had a great impact on the recovery of global travel in the wake of the Covid-19 pandemic, as Dubai took the lead in opening its airspace to international air traffic on the seventh of July 2020, thanks to its very rapid movement and the integrated work strategy in which the efforts of the Dubai government, the private sector and society in general combined efforts to implement comprehensive and strict precautionary measures, which contributed to quickly limiting the effects of the global crisis.

Highest Value

Emirates Airlines continued to fly in the horizons of excellence, which continued to raise the ceiling of competition with quality services, qualifying it in 2014 to obtain the title of "the most valuable airline brand" in the world, and ranked first in the "Brand Finance" report for the most valuable brands in the Middle East, with an estimated value of $ 3.7 billion, and soon won in 2016 the title of the best airline in the world. In 2020, Emirates was classified as the largest international airline in the world.

It was finally awarded the Best Inflight Entertainment System for the 17th consecutive year at the Skytrax Airline Awards.

A game-changer

Emirates has always been the difficult figure in the equation of excellence in the field of travel, as it was keen to provide quality services, which contributed to the development of new standards for the quality of air travel, and in 2017 it launched the first private and fully closed suites for first class in the world, on board its Boeing 777 aircraft, which was the reason for changing the rules of competitiveness in the world of civil aviation, as the company provided its customers with an unprecedented amount of luxury and privacy during flights. In May 2022, Emirates unveiled its all-new 'Premium Economy' product, becoming the first airline in the region to offer customers this cabin on select A380 aircraft.