Emirates NBD launches special services programme for high net worth individuals

Emirates NBD yesterday announced the launch of its exclusive new Signature Priority Banking programme to cater to its elite and high net worth clients.

The bank said in a statement that this strategic step comes in line with the development of the country's position to become a new center for ultra-high-net-worth individuals.

The bank explained that the participation in the new program, requires an exclusive invitation, and aims to enhance the banking service experience provided to fully match the needs and goals of high net worth customers, who maintain an average balance of seven million dirhams in deposits and investments.

Through the new Priority Banking program, the Bank seeks to enhance the value offered to its elite customers and provide an exceptional banking experience through a range of services, privileges and preferential rates allocated to subscribers.

Signature customers will enjoy the new Visa Infinite debit card, which offers them superior benefits and rewards of modern life, and is an innovative design by award-winning calligrapher and designer Wissam Shawkat.

Signature clients will also have access to a dedicated Senior Relationship Manager to learn about their personal banking needs, as well as a dedicated Senior Wealth Management Advisor and provide rich and in-depth analysis of investment and financial planning requirements.

In addition, customers will have access to a range of products and services, including Emirates NBD's internal derivatives trading system, Lombard lending, overseas asset investing and more.

In addition to banking, Signature customers will enjoy additional membership in Concierge Services, which offer a comprehensive range of benefits.