According to Brand Finance Rankings

DEWA is the second Middle East among the most valuable brands in the utilities sector

Dubai Electricity and Water Authority (DEWA) has been ranked as the second most valuable brand in the utilities sector in the Middle East, according to Brand Finance, a global consultancy specialising in brand valuation, with brand value increasing by 30%.

Saeed Mohammed Al Tayer, MD & CEO of DEWA, was ranked third among the best CEOs in the Middle East in Brand Finance's Brand Protectors List 2023.

Balanced performance

Brand Finance notes that leaders who succeed in building a sustainable legacy for their organizations are the ones who balance the needs of investors, employees, customers, partners, government, regulators and media.

Brand Finance uses a balanced scorecard to measure a CEO's ability to protect a company's brand and provide long-term shareholder value.

The Brand Protection Index includes three main pillars: "equity" factors that reflect current perceptions, "performance" factors that reflect the tangible results of these perceptions, and "investment" factors that support future performance. These three pillars are guided by different sub-criteria.

Global Excellence

DEWA's results in 2022 outperformed elite European and American companies in several key performance indicators, with losses in the emirate's electricity transmission and distribution networks reaching 2.2% compared to 6-7% in Europe and the US, and 4.5% losses in water networks compared to 15% in North America.

DEWA achieved a new world record in the average power outage per subscriber, with Dubai recording an average of 1.19 minutes of outage per subscriber per year, compared to 15 minutes for selected electricity companies in the European Union.